When you run a business, it’s important that you give your customers and clients as much confidence as possible. But how easy is this to manage, in practice? No two businesses have the same methods of customer engagement, however, there are a few golden, simple ways you can instil confidence in even the most sceptical […]
When you run a business, it’s important that you give your customers and clients as much confidence as possible. But how easy is this to manage, in practice? No two businesses have the same methods of customer engagement, however, there are a few golden, simple ways you can instil confidence in even the most sceptical of customers and consumers. From the off, you should be giving a professional aura and image, which means that you are going to need to fine-tune how you handle their queries, and how you present yourself to them in the months and years to come.
Believe it or not, that all starts with your call handling. While you may only be a sole trader or be running a small business, even having something as seemingly useful as a direct mobile number and voicemail service might be setting you back. If you have any hope of growing into a big pond, you are going to need to think carefully about your customers’ perspective. What are they likely to want from a professional service in your industry? If you were a customer calling your own firm – what would you expect to constitute great customer care and confidence?
Believe it or not, a call answering service might just be the key to these concerns. At the very least, it might be a useful stepping stone to help point you in the right direction.
Show Customers You Care
The best way to instil confidence in customers is to show that you actually care about them, and that you want to help them. This means that – rather than just setting up an IVR or endless queuing system telling callers that their calls are important – you should have a system or setup in place which actively takes their calls and queries, regardless of where you are in the running of your business at that time.
If you are unavailable to take calls or messages, for example, it is not going to necessarily appear professional or inspiring to your customers if you aren’t able to offer them an instant response – or, at least, a response within a few hours of contact. This might seem selfish on the part of the customer, but that’s a line of interpretation you really can’t afford to take.
Therefore, you are going to need to keep thinking about ways you can appeal to your customers and help them at all hours and all times, regardless of what you may be doing at any given moment. At times, it might not be possible for you to take and handle calls or to set up query handling on your own. That’s where call handling comes in! Call handling and call answering services will make sure that there is always someone on hand to give your customers the care and confidence they need to keep pursuing you as a company.
Establish a Professional Front
As a small business owner or sole trader, it might seem easy enough to set up with a mobile number and your own voicemail service but think about how this is going to look to your customers and clientele. If you have any hope of emerging as a big fish in your pond in the years to come, you are going to need to set up a professional image and sheen that competes directly with others in your field.
Think about all the big businesses and even growing firms that use 08 numbers and which have their own call centres and staff. It’s clear that if you have designs on becoming a big, professional service, you are going to need to hit the ground running as soon as possible. The sooner you establish this faultless, professional sheen, the sooner you are going to start driving customers and clients into your firm.
A professional front means choosing a stable communications strategy, a professional number, and a call answering service. Otherwise, you are going to appear to be any other trader with a mobile number. In the long run, that’s probably not going to sustain you if you really want to grow and upscale.
Maximise Your Revenue
By setting up a call answering service, you can ensure that you are taking advantage of every call. Even if you just have a simple voicemail system set up, there is still that risk that you are going to miss out on plenty of important calls and connections. This is not going to be ideal for the growth of your business, and what’s more, it’s going to mean that you potentially miss out on important income and revenue.
To be able to connect on every opportunity, you are going to need to ensure that you are fielding every call and every query. You are going to need to make sure that, at the very least, you can record details and get back to people at a later date. It is never going to be possible for you to handle every call as-is, at least at first – and that’s where a great call answering service can really pick up the slack.
Even if a customer is kept waiting for a call over 24 hours, it is a much better result than letting them drop and drift off to a competitor instead. You need to instil that confidence in your customers that you can and will help them – as soon as possible. That’s going to mean more revenue for you, and it’s going to mean you foster more trust from your customers and clients, too.
Set Up Call Answering
Here at Call Center, we have a range of packages through which you can set up a call answering system to field all the queries and concerns likely to impact your firm in the months and years to come. Why let any of those important calls slip through your fingers? Call our friendly team today, free on 0800 357 678 to find out how we can help!