Why Should Your Business Use Call Reporting?

Whether you run a small business or a larger corporate office, you’re always going to rely on statistics or analytics. That’s because without this data, it’s going to be hard for you to see where you are making the biggest strides with your customers and clients. Otherwise, you are likely going to keep making guesses […]

Whether you run a small business or a larger corporate office, you’re always going to rely on statistics or analytics. That’s because without this data, it’s going to be hard for you to see where you are making the biggest strides with your customers and clients. Otherwise, you are likely going to keep making guesses and taking shots in the dark!

Therefore, one of the best services and staples you can set up with is call reporting. Alongside a unique business number and call handling service, full call reporting can help you to maximise the revenue you generate and can also ensure that your customers receive the fantastic service they are expecting. After all, if you don’t pay attention to the finer details – such as how well your services are performing – how are you ever going to grow your business?

Let’s take a closer look at call reporting, and to consider why it might be the best chance you have at driving repeat custom and revenue into your business.

Choosing a Unique Business Number

Call reporting revolves around setting up your own, unique business number. That’s because reports will soon let you know whether or not your custom lines are actually driving much in the way of revenue and connectivity. Otherwise, you could be running a unique number of months and years to come at an expense you simply can’t afford. Therefore, why not make sure you know what’s working for you, and what isn’t? Some businesses and business owners work their way through corporate life without considering anything analytical at all – in the modern age, that’s a massive no-no.

The first step towards generating extra revenue for your small business is to look at setting up a unique telephone number. You could choose an 02 number to reflect an office in London, for example, or you could choose an 0800 number to make calling free for your customers and clients. This is likely to help your services appear more appealing to those people you really want to reach out to.

What’s more, a unique business number is unlikely to impact on your monthly budget in the way that you might expect it to. Therefore, if you do want to establish yourself as a leading service ahead of the pack, it may well be worth taking the leap.

How Can Call Reporting Help?

Once you have a unique telephone number for your business set up and running, you are naturally going to want to see how it is performing regularly. It is all well and good to assume that it is working well for you if, for example, you are noticing more money coming into your business. However, as we all know, things run a little bit deeper than that, on the whole!

Therefore, it is well worth considering adding call reporting to your service to ensure you can see what’s happening to your call volumes. When you take out a unique business prefix or number with us, we can attach call reporting standards so that you can see exactly what is happening from month to month, or from week to week.

This will establish whether or not an 0800 number, for example, is worth sticking with. As we run an open and honest service, we want to make sure you know which services and standards are going to work best for you. There is absolutely no point in paying for a service which isn’t working for you! With call reporting, you will be able to see how well a unique number is working for you across various spheres and demographics.

Where Are Your Calls Coming From?

Crucially, call reporting will tell you where your calls are largely coming from. This means that you can pinpoint and zoom in on areas of your client demographics which you feel may need more focus or more encouragement. Therefore, you’ll be able to see who is calling you through one specific number and who may be calling you through another.

The call volume statistics and additional analytics available will soon tell you which channels and avenues are working best for you. This way, you can continue to fine-tune your outreach. Is an 0800 number failing to bring in the business you need? Will an 02 or 0345 number work any differently for you? Why not take a look and see at what’s available? Effectively, this service will allow you to set up several numbers and to measure them all individually.

From the very start, our team will look carefully at the best opportunities for you and your business. With view to grow your company and view to build your customer base, it is crucial that we find simple avenues for your customers to travel down. What’s more, we want to make sure that you are buying into services and assets which are going to be cost-effective for you for the months and years ahead.

Is There Such a Thing as Too Much Data?

In the modern age, it’s really easy to get bogged down or muddled with too much data and too much information. However, it really is crucial to building success in the New 20s. The fact is, running a business in the dark – where you are effectively guessing which choices are likely working best for you – is only going to result in harm for your company’s long-term growth. You could actually find that you stunt or restrict your business in the bargain!

Therefore, yes – there is plenty of data flying around at any one time when you are running a business – however, it is much better to handle more data than a little. At least this way, you can ensure that you have a handle on how you are performing, and you may even be able to predict where you are heading in the years to come.

Services such as call reporting from Call Center will allow you to track how your individual numbers perform. Why not take a look at our packages and find the ideal fit for you?